An internal story designed to engage, educate, and inspire innovators and designers around women’s morphology and biomechanics—highlighting unique movement patterns to inform product design for improved fit, comfort, and traction. I imagined a vibrant, isometric lab setting that balanced playful energy with scientific clarity. Collaborating with Bolder ensured the visuals stayed impactful, even as they moved into abstract territory.

The videos are intentionally offset to the right, as the original layouts included supporting text and information on the left side. This framing preserves the balance and context of the full visual story.