VYRA
REFLEX SKIN™
A speculative futuristic sports brand focused on Women’s running/walking apparel powered by biometric light systems and future-fabric technology.
The World We Run In
Insight on how women alter behavior for safety
59%
of women runners in the U.S. have experienced harassment while running.
(Runner’s World + Women’s Health Survey, 2021)
68%
of women avoid running after dark.
(Strava x Stanford Study, 2020)
43%
carry self-defense tools—pepper spray, alarms, or sharp objects—while exercising.
(Strava x Stanford Study, 2020)
27%
of men report harassment while running—less than half the rate of women.
(Runner’s World + Women’s Health Survey, 2021)
1 in 3
women say they’ve stopped running altogether due to safety concerns.
(Oiselle + Run4AllWomen Report, 2022)
Designing Visibility
This is not safety gear. This is a system of autonomy.
Signal. Form. Light. Control.
VYRA is a speculative performance wear system built to serve the female body as it moves—without apology, without fear, without compromise. Engineered with light-reactive, biometric-responsive technology, each garment becomes an extension of your awareness: visible when needed, silent when not. No more adaptation. No more erasure. Just motion, made intelligent.
Creative Authorship
This project was authored by a woman with lived experience of street harassment and the daily reality of raising two daughters in a world that still teaches women to shrink, reroute, and stay alert. VYRA is not a concept for visibility—it is a framework for future protection through intentional design. Every garment, light trace, and system interaction is a response to the question: What if safety didn’t require fear? AI was used as a rapid prototyping tool to visualize materials, motion, and silhouette—accelerating speculative development where traditional design pipelines fall short. This is personal. This is systemic. This is a refusal to stay unseen.